Strategic Partnership between Zain Cash and the Food and Agriculture Organization of the United Nations (FAO)

Strategic Partnership between Zain Cash and the Food and Agriculture Organization of the United Nations (FAO)


 

Zain Cash, one of the largest mobile and Internet payment gateways in Iraq having a large subscriber base - thanks to its collaboration with Zain Iraq Mobile Telecommunications - has expanded its services through a strategic partnership with the Food and Agriculture Organization of the United Nations (FAO). This partnership will enable displaced and returning families to benefit from a safe cash remittance through a mobile money transfer technology adopted for the first time in Iraq within cash-for-work programme.

The programme will benefit over 12,000 Iraqis internally displaced in more than 30 villages affected by conflict by providing them with temporary income opportunities in the agricultural sector to improve their living standards. Zain Cash offers its platform to facilitate payments of cash-for-work programme, where participant names and identity numbers are pre-registered with the company and they receive a free sim card. Once they complete a certain number of days of work, they receive a text message with a security code enabling them to collect their wages from certified money mobile transfer agents, provided their code and identity number match those registered.

"This partnership is part of Zain corporate social responsibility programme that aims at making a positive difference in the lives of Iraqis through collaborations with civil society organizations," commented Managing Director of Iraqi Wallet (ZainCash) Yazen Al-Tamimi. “Our cooperation today with the Food and Agriculture Organization of the United Nations (FAO) stems from our commitment to assisting internally displaced persons in Iraq, as Zain Cash is keen on providing services to cater for the society’s needs in all of its segments and improve their standards of living”, he added. "Zain Cash will provide cash-for-work users with the secure gateway they need to transfer money to their villages”, he concluded.

Participants in the cash-for-work programme will profit from a range of benefits including a free SIM card, free Zain Cash wallet registration, educating and training on the service and easy access to authorized money transfer agents to be able to encash money through their offices.

“Cash-for-work programme targets households with no other income source, including women who are often the sole breadwinners, and people with special needs,” said FAO representative, Fadel El-Zubi in Iraq. “The use of mobile technology will streamline the safe delivery of cash transfers to participants, who are some of the most vulnerable people in the country”, he added in a statement. “Providing income opportunities to families is critical in rural areas affected by conflict where competition for employment is high, jobs are scarce and people are struggling to survive”, he concluded.

As FAO is spearheading international efforts to eradicate hunger in the world, its partnership with Zain falls under this mission, and enhances Zain Cash role in meeting the needs of the community by providing advanced and more accessible technical services to enable customers with tools to connect with the world as innovatively and quickly as they aspire.